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A Friendship is Born

After recently being followed by President Trump on Twitter, Rep. Jim Jordan jumped to the top of the class in social media engagement.

And then there were 47. On May 22, bot tracking Trump Twitter account, @TrumpsAlert, flagged that the Tweeter in Chief began following Rep. Jim Jordan (R-Ohio), a rare addition to the exclusive group of accounts followed by the president.

It appears the president has been keeping tabs on Jordan ahead of his formal follow, as Trump has retweeted the representative 18 times since Feb. 9.

So how does Jordan stack up? Last week, he easily surpassed the other 46 accounts Trump follows in terms of social media engagement. Jordan’s tweets had an average of 9,118 retweets and 32,384 favorites. Trump’s sons nabbed the second and third spot.

Will the president’s newest follow continue to Trump everyone else? We’ll be watching.


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Giving Their People What They Want

Although only 24% of tweets from the accounts the president follows mentioned Trump this week, those that did were retweeted an average of 8,400 times, while non-Trump mentions were only retweeted an average of 1,700 times.

The users that President Trump follows prove that mentioning Trump is a crowd pleaser—at least for their audiences.

Over the past week, 24% of Trump’s friends’ tweets mentioned Trump—19% of the group’s total original tweets and 33% of total retweets. However, the tweets that mentioned Trump had a much larger footprint: they were retweeted 8,400 times on average, nearly five times more than those not mentioning Trump, which were only retweeted 1,700 times on average.

With such a large boost in engagement from the Trump factor, perhaps they’ll give the President more airtime in coming weeks.

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An Outlier in Retweet Trends?

All the President’s Friends bucked Twitter trends this week. As the tweet volume of the accounts President Trump follows on Twitter increased, so did their average number of retweets.

We saw a new trend in the Twitter activity of the accounts President Trump follows last week. As the group’s volume of tweets increased, so did their average number of retweets.

Typically, average retweets are negatively correlated with the overall number of tweets from a group because their followers’ engagement is spread out over a larger volume of tweets.

However, All the President’s Friends’ tweets this week received a similar amount of engagement, even as more people tweeted throughout the day. The group saw the highest number of tweets and retweets around last week’s State of the Union.

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New Year, Same Allegiance

Even in a new year consumed by the government shutdown and other political woes, Trump’s “friends” remain steadfastly loyal to the president. Trump is by far their top focus on Twitter, followed by criticism of Democrats and support for a border wall.

The select 45 accounts that President Trump follows on Twitter continue to be his biggest allies in 2019. Their top three most-tweeted words in the past week were Trump’s Twitter handle “@realdonaldtrump,” “Trump” and “president.”

The group’s top tweets discussed job creation and the stock market, the government’s ability to function during the partial shutdown, and Trump’s work to help the Coast Guard during the shutdown.

All the President’s Friends also used the social media platform to take aim at the president’s critics, as their fourth most-used word was “Democrats.” Meanwhile, “border” and “wall” were their sixth and eighth most-used words, respectively, which highlights the group’s efforts to drum up support for Trump’s pet issue.

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Twitter Shows Who Your Real Friends Are

We’ve long known that the 46 accounts President Trump follows on Twitter are some of his biggest cheerleaders. But this week’s analysis shows that some are better Twitter friends than others.

This week, the president’s Twitter handle @realDonaldTrump was retweeted 56 times by accounts that he follows. That marks a 30% increase from this group’s average retweet rate – 43.3 retweets – of @realDonaldTrump over the past three months.

But a closer look at the data shows that the group’s 56 retweets of President Trump came from just five accounts. In fact, two accounts — @KatrinaPierson and @DiamondandSilk – were responsible for 86% of the group’s retweets of the president this week, with 24 each.

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Backing Up the President

The accounts President Trump follows on Twitter are backing him up when it comes to criticism of the caravan of Central American migrants heading toward the U.S.-Mexico border. In fact they are tweeting about the caravan four times more often than Congress.

As President Trump’s criticism of a caravan of Central American migrants heading toward the U.S.-Mexico border increased, the users he follows on Twitter – including @DiamondandSilk and @IngrahamAngle – backed him up.

President Trump’s friends tweeted about the migrant caravan 80 times this past week, compared with just 59 tweets from all 535 members Congress combined. Four percent of the tweets by Trump follows mentioned the word “caravan,” compared with 0.86 percent of tweets by congressional members.

Looking more closely at Congress, Republicans tweeted about the caravan nearly three times as often as Democrats.

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Making Dad Proud

Donald Trump Jr. has clearly learned a few Twitter lessons from his father. And his followers have noticed.

President Donald Trump’s first-born, Donald Trump Jr., took a page from his father’s Twitter playbook this past week. Among the 47 accounts Trump Sr. follows on Twitter, Trump Jr. had eight of the top 10 most-retweeted tweets. Most of these tweets either defended the president or attacked actions by the Obama Administration and Democrats, just like his dad’s most-popular tweets.

The similarities don’t stop there. Trump Jr. tweeted 114 times in the past week, while Trump Sr. tweeted 117 times. And, Trump Sr. retweeted himself six times, while his son retweeted himself 10 times. Like father, like son…

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And The Most Popular Tweeter Is…

If Twitter was a popularity contest, President Trump would surely win among his social media circle. The president received the most retweets — 41 — among the 47 accounts he follows on Twitter.

Fox News took second place, with about half the number of retweets Trump received. In fact, six of the top 10 most retweeted accounts among this group are associated with Fox News, including@FNC_Ladies_Rule, a fan account dedicated to Fox News’ female correspondents.

The only non-conservative Twitter account that made the All the President’s Friends’ top 10 most-retweeted list? @FIFAWorldCup. Proving Americans’ love of soccer crosses party lines.

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Trump Continues To Trump

The 47 accounts that Trump follows most commonly retweeted—by nearly double—none other than Trump himself. The other accounts making it onto All the President’s Friends’ most-retweeted list this week include Fox News, Breitbart reporter John Binder and an Ann Coulter fan account.

“Trump” was also the second-most tweeted word among this group (72 tweets), following closely behind the word “children” (80 tweets).

It’s worth noting that the president added a new account to the selectively curated group of people he follows on Twitter—a first since we’ve begun tracking this activity. That account is none other than @VP (Trump was already following @mike_pence). Is this a sign the president is beginning to listen more to his second in command? Only time will tell.

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Mirror, Mirror on the Wall Who’s the Tweet-Worthiest of Them All?

Looking at the 46 users that President Trump follows on Twitter provides us with a unique understanding of the news feed Trump consumes. Spoiler Alert: Trump’s trending.

This week, 23% of Trump’s friends’ tweets included the phrases “Trump,” “president” or “@realdonaldtrump.”

The top tweet among this selectively curated group – with more than 15,500 retweets – came from Trump’s 2020 re-election campaign manager Brad Parscale. His tweet announced the launch of a new website providing a 500-day record of Trump’s accomplishments because the press is “full of distortions.”